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Turn your CRM into a Growth Engine
Circulants is a leading CRM consulting and implementation partner serving many large pharma organizations on both Veeva Vault CRM and Salesforce Life sciences solutions, helping them effectively utilize CRMs for personalized patient engagement, designing outreach programs, HCP engagement tracking and enabling field force.
Our certified CRM experts have deep expertise and experience across CRM lifecycle and can help in re-assessing CRM ecosystem, seamlessly transition between either of the preference, enable built-in AI functionalities and provide ongoing support.
Capabilities
From solution strategy and implementation to integrations, data migration, and ongoing optimization, we help organizations unlock the true potential of CRM accelerating adoption, ensuring compliance, and driving measurable commercial impact.
Consulting
We provide CRM ecosystem re-assessment to recommend the right fit CRM that aligns with business goals, eliminates potential roadblocks and protects your technological investments.
Implementation
Our implementation approach is strategic and phased (Agile) mitigating risks and adds value incrementally. We clearly map business priorities, integrate diverse enterprise systems and leverage AI for automation for successful implementation.
Development
We leverage Off-the-shelf CRM tool native functionalities that meet business needs. Additionally, we customize specific workflows and processes and build interactive UI wrappers to drive greater adoption.
Integration
We connect your CRM with other systems and third-party services, such as ERP, marketing automation software, and social media platforms, to facilitate data exchange and coordination across different departments.
AI Enablement
We utilize built-in AI functionalities (Einstein, Agentforce, AgenticAI) to quickly roll out solutions that deliver process automation, forecasting, summarization, and deep data insights capabilities across process areas.
Migration
Our Migration experts understand the entire data landscape, integrations, customization and workflows to craft a detailed migration plan and execute it to perfection without losing customer data and functionalities to enable a disruption free transition, either on-perm to cloud or cloud to cloud.
Support
We offer end-to-end CRM administration and support services with embedded AIOps capabilities, including automated monitoring, predictive maintenance, upgrades, and integration with defined SLA's and SLO's helping you focus on growing the business.
AI powered Enablers
Commercial strategies powered by AI and analytics.
AI-powered enablers purpose-built for Salesforce and Veeva CRM transform how commercials teams engage, decide, and execute. We embed agentic AI, automation, and real-time intelligence directly into CRM workflows — unlocking insights from structured and unstructured data across every touch points. From next-best actions to field force effectiveness, we drive intelligent HCP engagement and measurable impact.
HCP
Chatbots and Self service
KOL
Predictions and Influencer mapping
Next Best Action
Improving engagement quality and and measurable revenue impact.
MLR Compliance
Pre-approved content before reaching HCP's.
Field force
Segmentation, Recommendations, Pre-call planning
Marketing
Content Generation, Omnichannel analytics, Campaign recommendations.